A 2015 Columbia University media study, co-commissioned by NHFA found that between 2000 and 2013, among the top 10 highest-grossing films annually, lead roles for Latinos dropped by half, from 2.8 percent to 1.4 percent. The percentages of Latino writers and producers were at 2 percent and 6 percent, respectively. According to the U.S. Census, Latinos comprise 17 percent of the nation’s population. At the same time, both USC and UCLA issued reports this week emphasizing that audiences crave diverse content.
We need policies that will increase those numbers, not decrease them in a time when our society is advancing toward a majority people of color [...]